The lighthouse is a visual metaphor, representing the total awareness of negotiation you gain. Where others get caught in the wind and the rain of the storm, you will have a 360° view from the top of the lighthouse. You’ll become more aware of you and your counterparty’s thoughts, feelings and actions. So you’re the one in control of the negotiation and the outcome.
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Gain a better perspective
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The lighthouse is a visual metaphor, representing the total awareness of negotiation you gain. Where others get caught in the wind and the rain of the storm, you will have a 360° view from the top of the lighthouse. You’ll become more aware of you and your counterparty’s thoughts, feelings and actions. So you’re the one in control of the negotiation and the outcome.
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